Mayúscula

  • Matías Nadal's initials in stencil, MN, form a music keyboard, his main tool for expression when composing music. Five logos together form the whole keyboard. Gold Laus Award

  • PhoenixVillage (凤凰庄), a Chinese leading producer oftextiles, asked Mayúscula its rebranding and the design of its flagship stores in China

  • A Chinese leading producer oftextiles, asked Mayúscula its rebranding and the design of its flagship stores in China

  • Design of a commercial notebook collection for Kuwait brand Zeri Crafts, charged with heritage and symbolism. Artisanal gilded edges in gold foil and laser cut patterns give it a premium look

  • Branding, environmental graphics, wayfinding & brand guidelines for the Aquatics Palace in Baku, Azerbaiyan opened for the 2015 European Olympic Games

  • A good plan is a platform to drive your business further. The planner includes 40+ strategic branding templates divided into four multilingual booklets: creativity, planning, strategy and identity

  • Global framework and campaigns for Agility, a logistics leader with 500 offices in 100 countries. Multimarket, multilingual, multiplatform, multicultural, and for all their industries and services

  • Multilingual visual identity design for an european-oriental cosmetics brand located in Taiwan and Barcelona. Special care was put in the Chinese-English logotype

  • Bilingual identity in Arabic/English for Kuwaiti concept brand Zeri Crafts, aiming to revive heritage from bedouine artisans in a contemporary way. (Dubai Lynx Award, Laus Award)

  • Bilingual identity for Kuwaiti brand Foresight, a company that transforms business through consultancy and technology. Laus award 2016 for the logotype

Mayúscula és un estudi independent especialitzat en branding i disseny multilingüe per marques amb necessitats globals en Àsia, Orient Mig i Europa. Ajuden als clients a crear maques multiculturals consistents que es connecten amb l'entorn local amb una visió transmèdia, construint identitats fortes a través de tots els punts de contacte (offline, digital, espacial, verbal i producte). Han dissenyat en 14 idiomes, incloent-hi xinès, àrab, rus, àzeri i japonès, per empreses com Baky City Circuit Formula 1 (Azerbaidjan), Agility Logistics (Kuwait), Delta Electronics (Taiwan), Phoenix Village (Xina) o CAD Productions - World Bank Group, SEAT, Battlé i Roig, Signes o Neinver. El treball de Mayúscula ha sigut reconegut pels D&AD Awards, Dubai Lynx o Laus, i publicat internacionalment. Rocío Martinavarro és docent a l'IED, Elisava, Seeway o MrMarcel, i ha participat en esdeveniment com l'OFFF, Blanc, -ING Dubai o Dhub Design Market.

Serveis que s'ofereixen:
Comunicació visual: Campanyes publicitàries, Identitat corporativa, Promocions publicitàries, Senyalització de l'espai
Disseny d'espais: Comerços i punts de venda
Disseny de producte: Objectes promocionals

Domicili: Passatge Ferrer i Vidal, 12 08005 Barcelona
Web: www.mayuscula.es
Any de creació: 2011