BDW2021 will have a PRO edition and a City Festival
Barcelona Design Week changes its format to adapt to the new reality. This year the BDW will be held in two appointments:
- From June 7 to 17 will be held the BDW Pro, ten days of mainly professional online and hybrid activities.
- From October 7 to 30 will be held the BDW City Festival, with face-to-face activities aimed mainly at the general public.
The BDW slogan, "Think, Design, Act", reflects a message that we want to convey at the present time to face the challenges that lie ahead: think on a design level, design and implement new solutions, models and more sustainable, economically viable and focused on the real needs of people. Design is a key ally for any sector, we are not talking only about objects, but about processes, innovation, sustainability and putting people at the center.
Among the June activities at BDW Pro, the Diàlegs Disseny organized by Barcelona Design centre stand out: The New European Bauhaus, an initiative of the President of the European Commission, Ursula von der Leyen, which emphasizes economic recovery by adding the cultural and creative dimension and with sustainability as the central axis, where opportunities for the cultural and creative ecosystem of Barcelona will be discussed; and Espais i entorns amb impacte positiu, on circular design and sustainable environments.
At the Disseny Hub you will be able to see the exhibition El Millor Disseny de l’Any, essential to discover the most outstanding projects of the last year in design, architecture and art in all its expressions. During these days, the Laus Awards for Graphic Design and Visual Communication organized by the ADG FAD will also be delivered, and there will be a conference by Ricardo Bofill, president of the FAD International Awards.
At Disseny Hub will be held the exhibition “Balenciaga. The elegance of the hat”, with more than eighty pieces and a dozen sets, focused on Balenciaga hats. The exhibition is close to the importance of this accessory to distinguish itself in the social and cultural context of the time given the great prestige that being a Balenciaga client meant.
The program also includes the presentation of the project “Nous scenaris i nou turisme per a un futur sostenible”, carried out by IED Barcelona students, in collaboration with Barcelona Global and with the support of Barcelona Design centre; “Disseny per a la inclusió”, a co-creation project between design university students and groups in vulnerable situations, specifically with people with intellectual disabilities, people with functional diversity and minors residing in a reception center; the ADI Making Off… Materialitat, a talk organized by ADI-FAD to talk about three finalist projects or winners of the Delta Awards for industrial design that stand out for the materials used in their production; the screening of the documentary "Milton Glaser: To Inform and Delight" by Wendy Keys about the creator of the famous I ♥ NY campaign and the screening of the documentary 'The Life & Legacy of Moholy-Nagy" by the American producer Opendox, which will be released in Barcelona and that will be attended by the producer, Marquise Stillwell, with whom there will be a subsequent discussion.
On the other hand, the Off BDW will include those mainly professional activities organized by other agents in the sector during the 10 days of the program.
For the October event, the BDW City Festival, the main activities that are planned are Food Design Week, which will showcase the talent of local food designers with a series of workshops; the International Pavilion in collaboration with other design weeks; a new edition of Disseny in Diagonal with facilities and activities to flood the main artery of the city with creativity; and Districtes Disseny, with activities organized by different agents of the city.
BDW is a founding member of the World Design Weeks network, an entity based in the Disseny Hub Barcelona and chaired by Isabel Roig, director of Barcelona center de Disseny.
Barcelona Design Week is organized by Barcelona Design centre, and has the support of the Barcelona City Council, the main collaboration of the FAD Foment de les Arts i del Disseny and the Museu del Disseny de Barcelona, and the sponsorship of Kave Home, Roca and Simon.
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